Artist Managers, Music Marketing, Christian Artist Managers, Christian Music Marketing, Christian Music Managers, Artist Development
If you live in the Nashville, TN area put this benefit concert on your calendar! Lonestar’s Dean Sams, American Idol’s Mackenzie Wasner, Pat Mclaughlin and the Ham Family Band will be raising money for the Venable Family who recently lost their home in a fire.
I just returned from attending SXSW 2014 in Austin, TX and one of the highlights of my week was seeing the Foster The People show at Butler Park! The band releases their new Columbia Records album SuperModel today. Foster the People will be celebrating the release with a performance of their new single “Coming of Age” on The Tonight Show Starring Jimmy Fallon 11:35 PM ET/10:35 CT!
Artist Garden Entertainment is excited to announce that in addition to performing at the Spirit 105 SXSW show on Friday March 14, Curb Records Artist, Ryan Corn, will be appearing 3 more times throughout the week at Rooftop on 6th Street. The South By Southwest Music Festival, known as SXSW and located in Austin, TX, is the premier music festival for showcasing new artists along with celebrity artist appearances. This year’s festival features performances by Coldplay, Imagine Dragons, Willie Nelson, Keith Urban and Lady Gaga.
If you live in Austin or if you are traveling to SXSW next week, you don’t want to miss the Spirit 105 Showcase on March 14 with The Digital Age, Marie Miller, Ryan Corn, StompTown Revival, The Response, Trevor Morgan and Jimmy McNeal!
As we make our way through artist management and music marketing, we like to share news of great businesses we encounter along the way. Finding a great music PR company has been quite the adventure over the last five years. During my tenure on the record label side, I watched the various label publicity departments hire independent publicists. It wasn’t until we launched Artist Garden Entertainment and began working directly with PR companies that I realized first hand what makes a PR company effective. Each company has strengths and weaknesses so making the right choice for a particular artist or project is crucial. There are some really good Nashville based PR companies focusing on Christian music but we were fortunately introduced to one of the best, Turning Point Media.
Turning Point’s Brian Smith & Emily Kohl make an incredible PR team. Their nineteen year history is apparent in the strength of their deep media relationships. Brian and Emily are highly effective at securing great press and finding those great opportunities for artists. Amazingly, they are able to secure the same level of press for independent artists as one would expect for major label releases. It shouldn’t be a surprise that they represent Winterjam, the largest first quarter music tour in the world and a long list of clients over the years including Michael W. Smith, Newsong, Jason Crabb, Kirk Franklin, Natalie Grant, Selah, Matthew West, Holly Starr, Gungor, Charlie Daniels and Randy Travis. One of Turning Point’s biggest strengths is their ability to write elegant press releases which I have found to be a rare talent in the independent pr world. It’s refreshing to feel confident the story is being told with excellence.
I highly recommend Turning Point Media as one of the best PR companies in Nashville!
ARTIST GARDEN ENTERTAINMENT CELEBRATES FIVE YEARS AS CHRISTIAN MUSIC MANAGEMENT AND MARKETING LEADER
NASHVILLE, Tenn.—One of Christian music’s leading management and marketing agencies, Artist Garden Entertainment recently celebrated its fifth anniversary with a VIP showcase featuring the company’s artist management clients. Pictured (l-r) at the event are singer/songwriter Noah Cleveland; Curb recording artist Ryan Corn; Artist Garden Entertainment’s Keith and Diana Stancil; Save The City Records/Provident Distribution recording artist Holly Starr and StompTown Revival’s Gabe Martinez.
Founded by respected industry veterans Keith and Diana Stancil in 2009 with a mission to find, develop and build talent, the Brentwood, Tennessee-based company also operates a marketing and consulting division which represents such clients as Save The City Records, Reach Records, FLAME, Beckah Shae, Tedashii, Derek Minor, Seth & Nirva, Reflection Music Group, Canon, and Victory World Church.
Achievements for Artist Garden clients include signings to major record labels; hit Christian radio singles; a GMA Dove Award nomination; main stage appearances at top Christian music festivals; and placement on one of music’s biggest annual tours, NewSong’s Winter Jam Tour Spectacular, among many other milestones.
“It has been a very rewarding five years,” says Keith Stancil, President/CEO, Artist Garden Entertainment. “In everything we do, we strive to remember the mission and philosophy we founded the company upon: ‘we grow music.’ The process of nurturing our clients as we help them establish a platform continues to be an honor for us each and every day.”
In addition, the company’s blog, TheMusicGardener.com, has been honored by The Nashville Scene in its “Best Of Nashville Awards.” Written by Keith Stancil, the blog offers a range of information on marketing, social networking, and navigating the new music industry and has become a go-to resource for independent artists.
Prior to launching Artist Garden Entertainment, Keith Stancil spent 20 years in sales and marketing roles at Capitol/EMI, Warner/Elektra/Atlantic and Word Entertainment, most recently serving as Vice President of General Markets/International/Digital at Word. He has worked on sales and marketing strategies for such artists as Garth Brooks, Tina Turner, R.E.M, Madonna, Metallica, Amy Grant, Red Hot Chili Peppers, and Tim McGraw, among numerous others.
A 15-year artist management veteran, Diana Stancil is best known for her role as manager of Platinum-selling female vocalist Jaci Velasquez. She orchestrated partnerships on behalf of Velasquez with Feed The Children, Nashville Visitors and Convention Bureau, and the Southern Baptist International Mission Board, as well as held an executive role with Velasquez’s label, Apostrophe Records.
For further information, visit artistgardenentertainment.com.
When Is Mother’s Day 2014? A date that artists and music marketing professionals should have on their calendars. Why? Mother’s Day is a huge opportunity for selling music to those looking for gifts. Most record companies target holidays but many independent artists don’t think about the holiday marketing opportunities outside of Christmas. Music is now one of the easiest and cheaper gifts that consumers can give. Gifting digital music from iTunes can be now be done with the click of a button and in a matter of seconds to a friend or loved one 1000 miles away. My post a few years back Introducing The iTunes Green Card explains how gifting a song is cheaper than sending a card. Why not exploit that and remind your followers and fans?
Planning releases around holidays is also a wise idea as it allows you to take advantage of heavier consumer traffic. Most artists remember that Christmas is a great time for music gifting but they tend to forget the other holiday opportunities throughout the year. Easter is the 2nd biggest holiday for selling Christian music with Mother’s Day close behind.
Valentine’s Day is this week. Anyone taking advantage of that?
When Is Valentine’s Day 2014? – Friday, February 14
When Is Easter 2014? – Sunday, April 20
When Is Cinco De Mayo 2014? – Monday, May 5
When Is Mother’s Day 2014? – Sunday, May 11
When Is Father’s Day 2014? – Sunday June 15
When Is Independence Day 2014? – Friday July 4
When Is Thanksgiving Day 2014? – November 27
When Is Christmas 2014? – Thursday December 25
Like millions of others, I was super excited to watch the 2014 Grammy Awards Show on Sunday. Over the years, the show has created some incredible moments in music history. Unfortunately, something happened this year that I thought would never happen. The Grammy Awards lost their class.
With a close examination of the shows from the last few years, I guess we should have seen it coming. Even so, I was still surprisingly disappointed. Remember when the Grammy Awards were super classy and centered around super talented artists making incredible musical moments? Instead, this year’s show opened with a distasteful brothel burlesque style performance by Beyonce followed by a night of bleeped out comments & lyrics which eventually culminated into a ludicrous wedding ceremony that was obviously intended to promote a political agenda which has absolutely nothing to do with music.
I have never expected the Grammy Awards to be a church service. That would be an unrealistic expectation as the music business encompasses music from all genres and walks of life. However, I do expect the Grammy Awards to create a show that celebrates music in a classy way that is appropriate for audiences of all ages. Is it too much to expect artists to focus on their music at the Grammy Awards? Would Aretha Franklin, Frank Sinatra, Jimi Hendrix, Phil Collins, Bonnie Raitt, The Beatles, Janis Joplin, Whitney Houston or any other icon artists of the past ever have stooped to the level of sticking a thong in our face in lieu of putting on an incredible musical performance? The artists of the past had no need to distract our attention with gimmicks as they had the ability to awe audiences with an incredible high level of raw musical talent. John Legend, Taylor Swift, Keith Urban, Sara Bareilles & Carole King did attempt to bring some class to the show but they were unfortunately overshadowed by the ridiculous. I chose to switch off the TV when the silly marriage ceremony began so I missed all performances from that point on as did many other disappointed viewers across the country.
What we saw last night from the Grammy Awards is exactly why music sales are tanking. The music industry has lost focus and trained the general public that gimmicky visuals and political agendas are more important than the music itself. The one champion for a high standard of music, the National Academy of Recording Arts and Sciences, let us down this year with their promotion of gimmick over artistry.
Last night the Grammy Awards lost its class and lost the trust of many viewers who have welcomed the show into their homes. It is extremely disappointing to know the bar for musical artistry has been set so low.
Okay Nashville, show us what you got! We know there is some crazy talent here in the great Music City, the city built on Artist Development, Artist Managers and Booking Agents. America’s Got Talent wants to see it. If you think you have what it takes to impress Howie Mandel, Howard Stern, Heidi Klum and Mel B, then don’t miss the America’s Got Talent auditions on January 28!