The Music Gardener - Artist Manager, Music Marketer

We at Artist Garden Management chose to go with Mac computers for our office network. Switching from pcs took a couple of weeks for the transition but we are thrilled we made the change. We were already fans of the iPod and AppleTV. Apple computers have opened up a whole new world on how we do business. We are able to design tour posters, websites and brochures in very little time. Saving us the cost of outsourcing. It has enhanced our marketing tools greatly! Visit our website www.artistgardenentertainmnet to see the website which was built in a few hours using iWeb and a Mac. Visit us at www.artistgardenentertainment.com

Artist Garden Entertainment has signed Circleslide to an exclusive management deal. They showcased their fairly new band line-up at the Rutledge in Nashville last night. Performing some of their new songs, Gabe Martinez reminded us how great of a front man he really is! One of the amazing moments was when Gabe donned the over-sized Hulk Hands and performed the U2 song Vertigo.  Look for a new record on Centricity Records in 2009. Visit us at www.artistgardenentertainment.com

We at Artist Garden Entertainment have had many conversations with booking agents and artists over the last couple of weeks regarding these 360 Deals that Christian record companies are trying to put into place with both their established and new artist. An overwhelming theme has been that the artist can’t survive if the record label is taking a percentage of income from every aspect of what they do. Labels argue that they make the brand and therefore, should control the brand. One can’t argue that the record label does provide an important element to the artist career, however, should they participate in all income streams from the artist?  I spent the last 20 years of my career on the label side and understand that the economics are in the toilet. We all (labels, artist, managers, booking agents) need to look at creating new and innovative income streams like the digital revenue that labels have created through downloads, streaming and ringtones.  If we continue to divide the pie up into more pieces and don’t make bigger pies, then the pie will certainly dissapear. Visit us at www.artistgardenentertainment.com

Marketing music is what we do at Artist Garden Entertainment. Whether it is marketing artist we manage or consulting clients. We do specialize in Christian music marketing. Visit us at www.artistgardenentertainement.com