As The Music Gardener watched the season premier of “24” last night, I couldn’t help but wonder if Jack Bauer could save the music industry? If the music industry marketed music the way “24” is marketed, would we create more die hard fans? Every season, Fox launches the season with a special 2 hour episode of “24” and then they keep the weekly watchers salivating for more by giving us just enough to keep us coming back on a regular basis. I find myself thinking about the next episode throughout the week and for months. Maybe the music industry releases too much music up front? Of course there is also the Jack Bauer factor where he successfully foils the evil plans of the criminals who attempt to blow up the world. Maybe we could enlist Jack Bauer to foil the plans of those stealing music?
What do you think the music industry could learn from Jack Bauer?