Introducing The iTunes “Green Card”

The Green Card

The Green Card

The Music Gardener decided to try something new and creative this year for Christmas. Instead of giving the US Postal Service .44 cents for every Christmas card and .50 cents plus to some greeting card company, we decided to pick one of our favorite new Christmas songs on iTunes and “gift it” along with a note to our friends and family. We coined the name for our Christmas card idea “The Green Card”. It leaves a zero carbon foot print while giving your friends and family something they can enjoy forever! So far it has been a huge hit. We picked The Weepies “All I Want” as the song for “The Green Card”. Hopefully our friends and family will remember that we are thinking of them every time they play the song for years to come. I can’t help but wonder if the sales analysis department at Nettwerk Records’ noticed a spike in sales in Nashville last week and rushed to pour fuel on the fire before Christmas? 🙂   Of course I watched the iTunes Holiday singles chart closely but determined my Christmas card list was too small to have a huge impact on the chart. It did cause me to think that iTunes could take some serious market-share from the US Postal service and the greeting card industry if they packaged and marketed the idea of “The Green Card” The iTunes gifting option does limit the amount of characters allowed at one time making it a little clunky but I’m sure Steve Jobs and Apple could figure that one out in a millisecond. What do you think of the idea? What song would you pick for your “Green Card”?

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